Through powerful technology and uncompromising design, we create brand experiences that connect with people.
Through powerful technology and uncompromising design, we create brand experiences that connect with people.
Critical Mass is a team of 1500 inspired folks based in 12 offices around the world. We provide full-service digital capabilities for the greatest brands on Earth, but our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients. We’re sought by brands who strive for connected digital ecosystems, and we help them get there by gaining deep insight into their consumer and orchestrating data, AI, design, media, and tech stacks around human stories.
Customer Experience
Digital Transformation
Brand Strategy & Digital Identity
E-Commerce
Technical Strategy
Channel Planning
Social Strategy
Media Planning & Buying
User Experience
Art Direction
Integrated Campaigns
E-Commerce Design
Brand Creation
Content Creation
Digital Product Design
Web & Mobile Design
Intranet Design
Physical & Spatial
Solution Architecture
Implementation
Prototyping
Application Development
Systems Integration
Web & Mobile Development
Creative Technology
DevOps
Data Strategy
Segmentation & Targeting
Attribution Modeling
Testing & Optimization
Measurement Planning
& Implementation
Performance Marketing
Automation & Dynamic
Content Optimization
Search Marketing & Optimization
We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a fun, quirky place that attracts big talent and tiny egos. (We actually give out a “so F-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. We live our values and hold ourselves to uncompromising design standards (which is probably why our clients stick with us for 7 years, on average). We’re Critical Mass, but our friends call us CM. Please call us CM!
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